Open source customer relationship management tool suites, enable an “architecture of participation”, in which your users build collective value by automatically sharing the work product they create while using the software.
A CRM is a suite of methodologies, technologies and capabilities that help a business efficiently manage customer relationships. The general purpose of CRM is to enable organizations to manage their customers more effectively through the introduction of reliable systems, processes and procedures.
The general functionality a CRM enables include;
- Marketing Automation
- Sales Force Automation
- Lead & Opportunity Management
- Simplified Digital Dashboarding
- Advanced Reporting
- Marketing Automation
- Customer focussed Sales
Customer Relationship Systems (CRM's)
SugarCRM
SugarCRM is the premier commercial open source customer relationship management application provider, breaking the rules set by conventional CRM solutions. The limitations of traditional CRM software can be summarized by the lack of flexibility, high costs, and closed-source structure which is embedded into the traditional product offerings. SugarCRM has overcome these limitations in the Form of SugarOpensource, SugarCRM Professional and SugarCRM Enterprise Editions.
SugarCRM boosts the performance of your sales, marketing and service departments and increases the productivity and effectiveness of your customer-facing organizations, while shortening sales cycles and increasing the value of every customer interaction. With the ability to scale to the largest of deployments, this comprehensive CRM system helps you achieve maximum revenue potential, improve customer retention, boost the productivity of your sales, marketing, and service professionals, and increase your organization’s competitive advantage. read more ....
OpenCRX
OpenCRX is open source CRM software packed with enterprise-class features like role-based security, system-wide/pervasive audit-trail, true platform independence, virtually unlimited scalability, and much more - in addition to the openCRX source code you also get all the UML models and the full Javadoc (everything published with a truly open and OSI-certified BSD style license)
Professional CRM suite — limitless relationship management powerful and comprehensive best-of-breed features for sales, service, marketing, contact center, and issue management; multi-entity enabled with multi-language and multi-currency support for players in a global market. read more ....
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